A Bionic Approach to UI UX:
I leverage AI and validated user data to optimize
product design and businesses' metrics outcomes.
Case Studies
My Process and Stack
Research
With the help of AI, I can get a boiler plate of the entire design brief. It sheds deeper light into insights on the product itself, conduct an accurate niche market analysis, deduct what metrics are generally tracked based on product niche and features, and the demographics & personas’ goals and friction in any particular situation.
All AI findings need to be validated with real-verified data from user interviews and a second competitor analysis study to further prove that everything considered is a solid foundation towards the end goal.
Audit
Having a knowledge base from research, I start assessing the entrie journey with all of its flows and patterns within each flow looking to validate product’s functionality, accesibility, usability, UI & aesthetics, and finally general usefullness in the market.
The entire evaluation is validated by market trend patterns, high and low level usability heuristics, and WCAG standards. The goal is to maximize and calibrate all moving parts in the journey.
Prototype
In the wire flow, I look at brand guidelines, if any, for possible constrains in foundational items such as environment/platform, laytout/grids, and finally navigation as an accessible component.
The next step is to include all accessibility-based styles into the token system, to then creating all needed components for the full interaction. Within the interaction, I account for motion, that is, micro interactions and transitions for an enhanced experience.